Michael Grover > Blog

A blog and links to articles that look at product and marketing trends and ideas in the technology and media spaces. And other random stuff that I think about.

How to Get Verified on Instagram

Lifehacker--The blue check mark we all crave on social media platforms is often mysteriously difficult to achieve. How do people get it? Twitter allowed people to submit themselves for a time, but that system is currently suspended. However, Instagram is giving it a whirl.
August 29, 2018 Go to Lifehacker

The Best Way to Shoot a Video by Yourself

Wistia--Let Trevor show you the easiest way to shoot a video by yourself!
August 29, 2018 Go to Wistia

Ideas this bad could kill the Internet of Things

Network World--A new IBM patent for a coffee delivery drone is so silly it makes me question the ultimate value and purpose of the Internet of Things (IoT).
August 29, 2018 Go to Network World

Inside Netflix's TV Marketing Machine

The Information--When Netflix debuted “Stranger Things” in 2016, it was so optimistic about the 1980s-era spooky thriller that it poured $50 million into promoting the show, much of it on Facebook. Yet when it came to the reboot last year of classic sitcom “One Day at a Time,” the marketing team didn’t even ...
August 26, 2018 Go to The Information

Doris Kearns Goodwin on Abraham Lincoln's Remarkable EQ

Harvard Business Review--How the 16th president won buy-in for the Emancipation Proclamation.
August 26, 2018 Go to Harvard Business Review

Netflix Unveils 5 New Unscripted Originals

The Hollywood Reporter--Brandon Riegg, vp unscripted originals & acquisitions at the streamer, on Thursday announced a cooking competition, a series about magicians who died performing tricks and an English soccer club as he outlined his vision at the Edinburgh TV Festival.
August 26, 2018 Go to The Hollywood Reporter

P&G Files to Trademark Some Millennial Phrases

bloomberg--Maker of Tide detergent and Pantene shampoo has applied to trademark LOL, NBD, FML, and WTF.
August 24, 2018 Go to bloomberg

Less than half of businesses in the US claim to use SEO

Marketing Tech News--The report suggests that SEO may be lower on the agenda as a result of both a lack of awareness about how it functions and the fact that results aren’t as immediately obvious as those of its counterparts.
August 24, 2018 Go to Marketing Tech News

Survey: Teens cutting back on mobile screen, social media time - Marketing Land

Marketing Land--A majority of teens said they're consciously reducing social media, video games and mobile phone time.
August 23, 2018 Go to Marketing Land