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Loves Data: Google Tag Manager Button Click Tracking Guide

A how-to, step-by-step guide to adding event tracking automatically through Google Tag Manager.

February 13, 2020 Go to Loves Data

More in Analytics...

Are you getting the right insights from your marketing analytics?

Gartner--Gartner's Jason McNellis proposes dividing your analytics into Hindsight, Insight, and Foresight categories to move from "What Happened?" to "How can I we make it happen."
February 05, 2020 Go to Gartner

How to set up email analytics without going insane.

LKR Social Media--The task of tracking what happens in your emails – feels like a big one. It might even make you feel a little dumb. I know tracking any analytics, stats, or performance in the form of numbers has the power to make even the smartest entrepreneur want to call it a day.
January 26, 2020 Go to LKR Social Media

Better data vs. big data: The importance of taking a lean data approach.

MarTech Today--According to a recent CMO survey, reliance on marketing analytics to make decisions has increased from 30% to 42% in the past five years
January 03, 2020 Go to MarTech Today

5 Essential Facebook Analytics Reports for Marketers

Social Media Marketing | Social Media Examiner--Discover five Facebook Analytics reports to help you track and analyze your customers and prospects and make data-backed business decisions.
December 18, 2019 Go to Social Media Marketing | ...

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