The app market is certainly a growing one, but it’s difficult to stand out when there are so many aggressive developers out there. What’s more is that recent data from comScore’s mobile app report reveals that only thirteen percent of smartphone owners are responsible for half of all total app download.This information comes from a three-month survey that came to a conclusion in June 2016. It would seem to indicate that people just aren’t downloading apps at the same rate that they once did. In fact, about 49 percent of the surveyed smartphone users didn’t even download a single app during the time frame.While this might seem like sobering news for app developers, it may not be the case. Smartphones are used by practically everyone these days, many of whom weren’t interested in the latest apps or games to begin with. They use their devices in essentially the same way that they might have used a Nokia brick back in the day. If it comes with Snake, they might play Snake. But other than that, they don’t care.The people who previously downloaded are still downloading them; casual users are just constituting an increasingly larger portion of the smartphone userbase worldwide as the technology becomes more and more ubiquitous.The portion of the population that actually is interested in apps downloads an average of 3.5 per month.What are your thoughts regarding this latest data about app usage? Is the market in decline, or is it just becoming a different sort of landscape? Let us know your take in the comments below!
September 17, 2016 Go to Android AuthoritySmashing Magazine In this new series of articles on UX, we take a closer look at some frustrating design patterns and explore better alternatives, along with plenty of examples to keep in mind when building or designing one. Let’s start with an infamous birthday picker.
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Forrester Forrester’s 2021 B2B Buying Study, with more than 950 respondents from around the world, reveals significant changes in buying behavior.
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enterprisersproject Strong, effective leadership requires emotional intelligence. Here’s how to tell if yours may be lacking – and how to improve it.
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McKinsey & Company Improving the fit between the priorities of managers, their direct reports, and their supervisors--all the way up to the CEO--is a good place to start.
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Harvard Business Review Start with empathy.
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NYTimes.com New firms are raising billions of dollars to buy up popular Amazon listings, minting millionaires along the way. Here’s how it works.
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GeoEdge 89% of publishers serve deceptive ads, exposing average users to around one malicious cloned site a day.
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Oriel Partners Remote PAs and Administrative Assistants can be a challenge. These tips will help set the stage for a good working relationship.
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Entrepreneur The gold standard, for freelancers and their clients, should be to establish long-term, rewarding, mutually beneficial relationships. Here's how to build those connections.
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Axios Nearly every major media and entertainment company is pouring lots of cash into launching new podcasts. But many of them aren't making big money — at least not yet.
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AkkenCloud Have you ever been in a meeting where one of your co-workers was doing something so annoying that you just couldn’t focus on what’s being said?
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Inc.com You can't apologize for how someone else feels.
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Inc.com Finding it hard to concentrate these days? Here's how to get back on track.
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Quartz at Work The painted door technique isn't just for product managers.
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Harvard Business Review Productivity isn’t about getting more done. It’s about what you get done. Three aspects of perfectionism can interfere with your ability to prioritize the most important tasks.
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Pia Silva I recently surveyed a group of entrepreneurs on what topic they’d like to hear more about from me and by far the number one request was to learn about building a passive income product.
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Marketing Week Brands that profess to support racial justice on social media without a single black board member aren't helping the cause, they're just being hypocrites.
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Vengreso Are you calculating the ROI of your sales tools? Discover the three easy steps to track the tech sellers use at different stages of the sales cycle to measure the ROI.
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Harvard Business Review Whether you are an entrepreneur eager for funding, or a mid-level manager whose life is lived on email, strong professional writing is essential to accelerating your impact.
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