activatems: 4 Key Requirements of a 2017 B2B Sales Lead | Activate Marketing Services | Michael Grover


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activatems: 4 Key Requirements of a 2017 B2B Sales Lead | Activate Marketing Services

Sales execs want four things in the leads you provide: A complete picture of a lead; Flawless contact information including email and phone number; Tightest possible window between lead capture and delivery to sales; Lead can’t be caught off guard or fail to recall engagement with your brand.

November 29, 2016 Go to activatems

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