Digital Third Coast--An analysis of 6,000 US agencies yieds a report providing a profile of a the agency world. Avg number of employees (77% have 10 to 49), hourly rate (60% charge $100 to $149). Of particular interest might be the section on gender leadership.
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Marketing Charts--Personalization remains a strategy that most B2B marketers are interested in pursuing this year. But a new survey of more than 200 B2B sales and marketing professionals reveals that more than half (54%) believe that it’s harder to get personalization right in B2B than in B2C.
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Tessellate Partners--What is the purpose of content if not to change or validate the mind of the reader, to share new information, to move the needle? Here are 5 Content Topics to Advance Your Sale.
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Marketing Week--Consumers believe staff welfare should be a company’s first priority, while brands also have a role to play in supporting governments and wider society through the crisis.
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Digital Branding Institute--News of Instagram removing likes has caused panic online, but what does this really mean for digital branders? Are likes really gone? Let's take a look.
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Business Insider--Oliver Yonchev says that, rather than focus on fear, brands should focus on the feelings that are equally as powerful, but on the opposite end of the spectrum — like happiness.
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Search Engine Journal--Coronavirus-related volatility has impacted just about every vertical. In times like these, SEOs can look to their own site's data to meet customer needs.
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Grow Wire--Business Insider’s chief revenue officer and publisher, Pete Spande, discusses how his company is forging the path for the entire media and publishing industry by always putting the audience first.
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