: Tech Marketers Show Commitment to Content Marketing; Now Comes the Hard Part | Michael Grover


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: Tech Marketers Show Commitment to Content Marketing; Now Comes the Hard Part

Technology marketers are making steady progress with content marketing. As their “brand as publisher” strategies take root, the next step for many will center on more precise measurement and an evolving strategy defined by a more diverse content mix.

May 05, 2017 Go to article

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