Moz: Why Google AdWords' Keyword Volume Numbers Are Wildly Unreliable - Whiteboard Friday | Michael Grover


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Moz: Why Google AdWords' Keyword Volume Numbers Are Wildly Unreliable - Whiteboard Friday

Broad and unusable volume ranges, misalignment with other Google tools, and conflating similar yet distinct keywords — these are just a few of the serious issues that make relying on AdWords search volume data alone so dangerous. In this edition of Whiteboard Friday, we discuss those issues and offer a few alternatives for more accurate volume data.

January 12, 2018 Go to Moz

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