Content Marketing Institute--This is a story of how a company changed the wasted business potential of its popular blog by creating a content engine – Content Marketing Institute
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Search Engine Journal--A well-planned content calendar is a must-have for marketers to make sure their campaigns are optimized and performing well. Here's what you need to know.
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Botify--Key learnings and takeaways from 2020, trends and behaviors that shaped marketing, and predictions for marketing and ecommerce in 2021.
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Allego--Learn how to align sales and marketing teams to agree on priorities, improve communication, and produce better results for your business.
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contentmarketinginstitute.com--Let your content creators in on how well their content is performing. Here are three tools to help – Content Marketing Institute
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B2B Marketing Blog--We've finally turned the corner to 2021 and like many other marketers in the B2B world, I am ready to make this year better than ever. One source of
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Entrepreneur--According to digital marketer Nishit Sangwan, this year has taught us some crucial lessons and he shares some of them
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Content Marketing Institute--You built a database of leads. But unless you can turn those casual hand raisers into an engaged audience, you’re letting marketing value slip through your fingers.
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PR Daily--There’s plenty of work involved, but the payoffs are important: efficiency, collaboration, budget dollars and, potentially, a seat at the decision-making table. Here is a nine-step approach to creating your internal communications plan.
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Social Media Examiner--Learn how to research and reach out to micro- and macro-influencers, and discover what types of offers work best for influencer marketing campaigns.
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Kim Garst | Marketing Strategies that WORK--Here are my 7 email marketing tips for small businesses that will get you engagement, leads and sales from all your efforts! #EmailMarketing #SmallBusinesses
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Allego--National Sales Meetings are going virtual this year. Make your sales kickoff the best yet with these dos and don’ts for hosting a virtual NSM.
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Nuorder--Your handy guide for in-house art direction for brands, covering 360° product photography / videography, social media visuals, outsourcing creative, and more.
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Social Media Today--Design and social media go hand-in-hand and it's always smart to stay on top of new design trends as you plan future content. Here are 7 design trends that you can expect to see more of in 2021.
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Allego--Use the ultimate virtual sales meeting checklist to deliver a comprehensive and engaging sales meeting that will set your sales force up for success.
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Content Marketing Institute--Seven experts hash out the key issues, priorities, and ideas that should shape your content marketing in 2021.
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AWeber.com--Did a marketing "expert" tell you plain-text emails hit the inbox more often than HTML emails? If so, they’re lying or misinformed.
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The Drum--Business-to-business marketing is becoming increasingly indistinguishable from consumer marketing. It is a trend that’s being accelerated by the pandemic and will most likely continue for the long term, according to industry experts.
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Jeffbullas's Blog--Lead scoring is a crucial process for creating targeted marketing efforts. Find out how to use interactive content to score your leads here.
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rebootonline--What are the SEO implications of hosting your site on a low-cost, shared IP server?
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