Michael Grover > Blog > Marketing

Articles of interest.

5 Simple Changes That Can Drastically Improve Your Conversion Rate

Hacker Noon--How to quickly improve performance without drawn-out, complicated & expensive multi-variate testing.
February 02, 2019 Go to Hacker Noon

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6 Things Your Content Marketing Team Should Automate Today

Business 2 Community--Content marketing and its tasks can be at times confusing, and typically content marketers wear many hats. From content creation……
April 16, 2019 Go to Business 2 Community

6 Metrics to Measure Content Performance | Marketing Insider Group

Marketing Insider Group--Identify, optimize, and improve the performance of your content by analyzing metrics such as traffic, engagement, and contribution to conversions.
April 10, 2019 Go to Marketing Insider Group

Facebook Will Now Provide Detail as to Why You're Seeing Each Post in Your News Feed

Social Media Today--Facebook is adding a new option which will explain the various factors which determine what you see in your News Feed.
April 06, 2019 Go to Social Media Today

How to Reach Out to Social Media Influencers & Bloggers

Neal Schaffer-Social Media Speaker, Author, Consultant, Educator and Influencer--So you're looking to engage in influencer marketing and blogger outreach: What's next? Here's a guide to help you reach out to social media influencers.
April 04, 2019 Go to Neal Schaffer-Social Medi...

5 Tips for a Data-Driven Content Strategy That Increases Conversions

Search Engine Journal--This five-step guide will show you how you can create a data-driven content marketing strategy to increase your conversions.
April 04, 2019 Go to Search Engine Journal

Create a Social Media B2B Video Sales Funnel

Neal Schaffer-Social Media Speaker, Author, Consultant, Educator and Influencer--Need an extremely effective sales funnel? Try using video. Learn how to create a video sales funnel that will convert lookers into buyers.
April 03, 2019 Go to Neal Schaffer-Social Medi...

How to Nurture Your Customer Without a Map

visualiq--With infinite possibilities for a customer’s path to purchase, learn how multi-touch attribution is the solution to optimize your media to deliver against your KPIs.
March 26, 2019 Go to visualiq

Influencer Marketing in 2018: The Best Blogs, Articles, Tools, Resources and, Well, Influencers.

Blog | Grade.us Your Guide to Online Review Management and Marketing--Influencer marketing: the biggest marketing buzz term this year. Here are the tools, resources and blogs to help you implement it in your business. Read More…
March 06, 2019 Go to Blog | Grade.us Your Guid...

Amazon Is The Influencer Platform Of The Future

Forbes--Instagram may be the hot destination for influencer marketers, but don't overlook Amazon, which has its own influencer program.
March 06, 2019 Go to Forbes

Hashtag Madness: When These Hashtags Were Posted, An Angel Broke Her Hip - WriterAccess

WriterAccess--Hashtags, you can’t live with ‘em, but you could certainly live without these stink bombs. Apparently, some companies just don’t understand what a hashtag is.
March 04, 2019 Go to WriterAccess