Michael Grover > Blog

A blog and links to articles that look at product and marketing trends and ideas in the technology and media spaces. And other random stuff that I think about.

News Use Across Social Media Platforms 2018

Pew Research Center's Journalism Project--Most Americans continue to get news on social media, even though many have concerns about its accuracy.
September 10, 2018 Go to Pew Research Center's Journalism Project

Has LinkedIn Ruined Slideshare?

Convince and Convert: Social Media Consulting and Content Marketing Consulting--Slideshare is fraying like the hem on a K-Mart dress. Is it too late to save, and who's at fault? Jay Baer digs in.
September 10, 2018 Go to Convince and Convert: Social Media Consulting and Content Marketing Consulting

How to Use Content Marketing to Build Your Digital Brand

Digital Branding Institute--Content marketing and digital branding are powerful together. Using content marketing to build your digital brand can strengthen your efforts.
September 09, 2018 Go to Digital Branding Institute

22 Experts Tell How to Know if Your Content Marketing Works

Content Marketing Institute--How do you know your content marketing is working? Here’s advice from 22 experts presenting at Content Marketing World – Content Marketing Institute
September 09, 2018 Go to Content Marketing Institute

How Evan Spiegel Fumbled Snap's Redesign

The Information--Last fall, on a flight back from China, Evan Spiegel decided to remake Snapchat.Inspired by apps he’d seen in that country, Mr. Spiegel wanted to create a new version separating users’ friends’ content from the professional media. Each category would be sorted by an algorithm rather than ...
September 08, 2018 Go to The Information

Women Over 50 Are Often Disregarded by Marketers.

adweek--The spending power of 50-plus females accounts for over 27 percent of all consumer spending, which is 3 percent more than their male counterparts
September 07, 2018 Go to adweek

Chrome 69 kills off www in URLs: Here's why Google's move has made people angry

ZDNet--Chrome users protest Google's decision to cut out the www in the address bar.
September 07, 2018 Go to ZDNet

Trademark Protection for Startups - ReadWrite

ReadWrite--As a startup one of your most important assets is your brand and that brand is usually embodied in your company name and logo. The valuable time that you invested in coming up with just the right creative name and developing the branding and marketing around that company name is impossible to measure. After creating …
September 06, 2018 Go to ReadWrite

This Silicon Valley Company Built on a Lie Will Soon Shut Down

Inc.com--The scandal-ridden tech company plans to use its remaining cash to pay creditors.
September 05, 2018 Go to Inc.com

Skype finally adds call recording

TechCrunch--Skype is the communication tool of choice (and necessity) for millions, but it has always lacked a basic feature that no doubt many of those millions have requested: call recording. Well, Microsoft finally heard our cries, and recording is now built into Skype on both desktop and mobile.
September 04, 2018 Go to TechCrunch